HeyGen
Video with a virtual presenter built from a script — no camera, no studio.
By Thiago Lourenço Martins
A presenter that records whatever you write
HeyGen creates videos with a virtual presenter (an avatar) that speaks your script. You write the text, pick the avatar and the voice, and it generates the video with the lips in sync — in dozens of languages. You can also take a video of yourself and translate it into another language while keeping your own voice.
Updating a training video stops being a production
Recording a training or product video costs you a crew, scheduling, and days of lead time. And when one piece of information changes, you do it all over again.
With the avatar, you write the new script and generate the video on the spot — no reshoot to schedule. Perfect for anyone who needs to refresh content often.
How people in different roles use it
Onboarding and training videos you update whenever you want, without re-recording a thing.
A short product or ad video, with a presenter, in minutes.
Lessons and announcements without appearing on camera or setting up a studio.
From script to finished video
- Go to heygen.com
Create a free account (the free plan allows a few videos per month).
- Start a video
Choose “Create Video” and pick an avatar from the catalog.
there are hundreds of ready-made avatars - Paste your script
Write the text the avatar will speak.
- Choose language and voice
Set the output language and the tone of the voice; you can listen to a preview.
- Generate the video
Click generate / “Submit” and wait for it to process.
- Download and use it
Download the file or share the link.
A ready-made 30-second script
Hi! I'm from the team at [company]. In 30 seconds, I'll walk you through the 3 steps of our [topic] process. First… Second… Third… Any questions, just reach out. See you soon!A short, direct script makes a more natural video than long blocks of text.
Tips & common mistakes
Do this
- Keep the script short and in blocks — the avatar comes across more natural.
- Listen to the voice preview before generating the whole video.
- Use video translation to reuse a piece of content in another language.
Avoid
- Forgetting the free-plan limit (just a few videos per month and a possible watermark).
- A video that's too long with the avatar standing still — it gets tiring. Go for short blocks.
- A robotic script. Write the way you'd actually talk to the person.
Make your first video
Write a 30-second welcome script for your team or your customers, pick an avatar, and generate the video.
You nailed it if you end up with a video ready to share, without ever turning on a camera.
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